Olga likes to call herself a change-maker, making a positive impact on the lives of people and the planet we live in. Business for good is what drives her and what lead her to create Wearfer; a transparent and margin- neutral clothing brand. She is experienced in Fashion Sustainability, Fashion-tech and Consumer Research. Olga is a PhD researcher at the University of Glasgow exploring circularity in the fashion second- hand industry and is passionate about understanding consumer behavior. She is an enthusiast of collaborative knowledge sharing.